// 01 — context
Notary office with a heavy WordPress site, poor local ranking and no online booking.
// 02 — problem
Vulnerable WordPress, Lighthouse Perf at 28, 3-second mobile load, no SEO visibility.
// 03 — solution
Full Astro rebuild, minimalist design system, Calendly integration, JSON-LD LocalBusiness, AVIF image optimization.
// 04 — result
Lighthouse 98+, top local SEO on 4 target queries, 12 appointments/month on average via the site.
// tech stack